Globalizing the IoT: Cultural Differences Matter

In 2008, there were already more things connected to the Internet than people—and yet, the market for connected devices is only expanding. In fact, the number of Internet-connected devices is expected to exceed 50 billion by the year 2020, generating as much as $19 trillion in profits in the next 10 years. The projected growth of the Internet of Things (IoT) hints at a future that was previously unimaginable, in which every “thing”—from your car to your stove to your thermostat—is connected. Continue reading “Globalizing the IoT: Cultural Differences Matter”