Philips Design will talk about designing for Perceptive Qualities at ISN Conference

Eva Deckers of Philips Design will be talking about designing for Perceptive Qualities: forming and framing an artifact’s intelligence from a quality- and action-centric perspective during the ISN Conference

E-reading en Tablet EventBy designing for perceptive qualities, artifact and person can engage in a rich reciprocal interplay of perceiving and being perceived. Using a minimal amount of sensors and actuators I show how we can build the intelligence of an artifact. Where I take a quality- and action-centric approach rather than a functional approach. The perceptive activity of the artifact becomes meaningful to the person, and, moreover, the activity of the person becomes meaningful to the artifact.

About Eva Deckers
In May 2013 Eva Deckers successfully defended her doctoral work: Perceptive Qualities in Systems of Interactive Product, Department of Industrial Design, Eindhoven University of Technology. She formed and framed a new perspective on designing the intelligence of an artifact from a quality- and action-centric approach. Since September 2013 she works for Philips Design, Design Research and Innovation. She is involved in the development of design research and innovation processes. Furthermore she focuses on designing for interaction.

About Philips Design
Royal Philips of the Netherlands is a diversified Health and Well-being company, focused on improving people’s lives through timely innovations. As a world leader in healthcare, lifestyle and lighting, Philips integrates technologies and design into people-centric solutions, based on fundamental customer insights and the brand promise of “sense and simplicity”.


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