Microsoft, IBM, Oracle lead software market dominated By Big Data, Analytics, Cloud

In a subtle shift from the days in which content was king, the International Data Corporation semiannual Software Tracker published this week reaffirms what we are now seeing on a daily basis — that data is king.

In this scenario though, data access and analytics software is the king-maker and this report makes that clear.

But there are many different kinds of content and to paraphrase Animal Farm, while all data is equal, some data is more equal than other data. Depending on where you’re coming from, this means that generally speaking, data that can be used to give a competitive edge with potential or actual customers rules the roost.

Leaving barnyard analogies aside, there is some really interesting material here. The first thing that can be said is that despite persistent global economic problems the world software market grew by 3.6% over the past year to reach US$ 342 billion. Even still, IDC points out, this is only half the growth rate of 2010 and 2011.

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Source: CMS Wire